By George Has In this article, I will share my opinions about the marketing web sites, how they look, how they are made, and how this affects your sales. Basically, I am surfing daily, and clicking on a lot of ads, I load a lot of web sites, and I check them out, from curiosity. This article goes out to all of those who imitate others, I know imitation is the greatest form of flattery but I think exaggerating this affects your sales, and also your reputation
in the Internet Marketing World. A web site, is all you have, when you are an internet marketer, it is the thing you use to promote your products, and how that looks, or is made affects directly everything: your sales, your rankings, your traffic. I am writing this because, for example, 99% of the web sites I have loaded offering digital products look the same, and I think we all know what "the same" means, a sales letter written in large font text, which is I am sorry to say, but exaggerated, excessive red is used for the quotes, it is very long, so you need to scroll down two pages to get to the link where you can buy the product. On some it will take you directly to the payment page, on others it will take you to an OTO (One Time Offer) page and then to the payment page. Sincerely I am bored of them, and I think many customers are. Looking at the same things, just different texts just makes you lose interest in the product, and it makes the owner look like a door-to-door salesman. Another thing you should think about is that many scam artists out there, and I know for a fact most of them, are using the same format, because it is logical they do not care about the web site they make, as they do not care about the product they sell. Their interest is to get the web site ready as quickly as possible, so that it can be online, and start stealing money. What if a customer loads a scam page, pays for the product, gets scammed, and then loads your web site. What will he think? Well, I will tell you, he will think you are offering a scam also. If you change some text, and some pictures, it does not make your web site look different. You may say at this point, it is too much time to waste, because I know that many of you have not one but many web sites, and it will be very difficult to design them all, but how about making your web sites unique? Yes, you have more than one web site, but all of your web sites will look different from the other bulk web sites, and if you offer quality products when the customer will see your web site style, in his mind, he will think he can shop safely, also you are at the same time branding your web sites. This can be simply done by using a web site template, they are offered for free some times, but the best is to buy one, it costs around $30-$60, and you can modify it to fit all your needs, if you have more than one web site. What I recommend is a combination of Flash and HTML, it will make your web site look amazing, and it will also be SEO friendly. You do not know HTML? Well, HTML is very easy, and you can modify your web sites using the NVU editor, which is absolutelly free. And Flash, well when I started my first flash web site I was very nervous, thinking it will be hard, but actually I found that Flash is actually a lot more simpler than it looks. Here is a place where you can find info on purchasing a web template, they offer, HTML, FLash and Os-Commerce templates, at very good prices: http://lightb.wordpress.com/web-design-templates/ Just my thoughts,
George Has. P.S. Another advice, I would like to give, is to pick what you think others will not. For example my blog: http://lightb.wordpress.com I picked as a template, the classic, the last one that was available, and why? Because I thought everybody will pick the new ones, but how many from them do you think have web sites that look the same? Mine is more unique than most of them now. Article Source: http://EzineArticles.com/?expert=George_Has http://EzineArticles.com/?Marketing-In-Style---How-Unique-Is-Your-Web-Site?&id=562018 online prescription tramadol without
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